Small Business: An Enterpreneur's Plan by Ron Knowles, Paperback | Indigo Chapters

Small Business: An Entrepreneur's Plan helps students combine their vision and ideas with a practical approach that helps forms these ideas into a functional business plan. This book serves as a roadmap to success for a small business start-up by following Business Plan Building Blocks and Action Steps, and tying it all together at the end. Students will learn how to develop a business plan from inception of the idea, through spotting trends and opportunities and finding and marketing to target customers, to distribution and financing-all in a very hands-on, step-by-step approach. A conversational and engaging writing style, case studies and clips from the CBC's Dragon's Den bring the content to life for students. | Small Business: An Enterpreneur's Plan by Ron Knowles, Paperback | Indigo Chapters