"Hair fiber is made up of bonds that give it strength. Hair color, chemicals, pollution, heat and daily styling can damage bonds leaving hair weak, dull and dry. The Repair Bond system* is formulated with Rescuplex™: a complex clinically proven to rebuild and maintain hair’s damaged disulfide bonds. This Shampoo is the first step in the Repair Bond +Rescuplex™ system* to reinforce damaged hair from the inside out, while helping to protect bonds from future damage. Its rich lather deeply cleanses and removes buildup while leaving your hair softer, smoother and feeling hydrated. Use this shampoo before the Repair Bond +Rescuplex™ Mask and/or Conditioner to prep your cuticle and maximize penetration of the Rescuplex™ bond repairing ingredients. Blended with Rice Bran Oil, Rosemary Oil, Hydrolyzed Quinoa and Vitamin C for improved moisture, elasticity and shine. Reduces color fade. For all hair types. Vegan, Cruelty-Free, Paraben-free, Sulfate-free, Phthalate-free.