"What is insanity?" "Can we trust our memories?" "Who needs parents, anyway?" The answers to these and many other burning questions lie in the world of psychology. It is all around us, influencing advertising, politics, and product development, and Heads Up Psychology explains it all. Using engaging graphics, this book explores the big ideas from all areas of psychology, including psychoanalysis, intelligence, and mental disorders, as well as offering biography spreads of key psychologists and case study panels about specific experiments to give everything context. Heads Up Psychology offers big ideas, simply explained for teen readers.