""Graphic Design: A Library Of Old And New Masters In The Graphic Arts"" by Leon Friend is a comprehensive book that showcases the works of some of the most influential graphic designers of all time. The book is divided into two parts, with the first part focusing on the ""old masters"" of the graphic arts, including William Morris, Alphonse Mucha, and Jan Tschichold. The second part of the book features the ""new masters"" of graphic design, including David Carson, Neville Brody, and Paula Scher.Each section of the book includes a brief biography of the designer, along with examples of their most famous works. The book covers a wide range of design styles, from Art Nouveau to Postmodernism, and includes examples of typography, advertising, packaging, and more.""Graphic Design: A Library Of Old And New Masters In The Graphic Arts"" is an excellent resource for anyone interested in the history and evolution of graphic design. It is also a great source of inspiration for designers looking to expand their knowledge and skills.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.