ghd Platinum+ Styler White 1 Inch The platinum+, a ghd flat iron so intelligent it predicts your hair's needs and constantly adapts the power to ensure the optimum styling temperature, at all times. Featuring ultra-zone with predictive technology, this advanced ghd flat iron is guaranteed to deliver consistent results while you style. The ghd platinum+ flat iron responds to each section of your hair and styling speed to deliver the optimum temperature of 365ºF more effectively, ensuring 70% stronger hair, 20% more shine and 2x more color protection. Heat is monitored over 250 times per second thanks to infinity sensors throughout the plates, ensuring a precise reading to adjust the power accordingly. So, no matter what your hair type or styling technique, ghd platinum+ will ensure you always receive the perfect amount of heat for your hair needs, personalized to you. Each plate is precision milled to allow your hair to pass smoothly, while the rounder body is perfect for creating curls and waves, whatever your hair type. Universal voltage delivers your ghd style, wherever you may be in the world and with the automatic sleep mode, your hair needn't impact your busy schedule. Ultra-zone with predictive technology: the latest breakthrough in heat styling which guarantees even heat across the whole plate, allowing consistent beautiful results in one stroke. Wishbone hinge for perfect plate alignment giving you more control to create any style Advanced, precision milled, floating plates with a high spec gloss finish, for effortless, perfectly smooth styling and shine Heat resistant protective plate guard so you can take your style and your styler wherever you want Universal voltage to deliver the same outstanding performance wherever you are in the world Automatic sleep mode to switch your styler off after 30 minutes of non-use, for peace of mind 9 ft swivel cord for convenient styling 365ºF temperature for optimum styling Winner of 50 global beauty awards and 3x winner of the much-coveted Allure Best of Beauty Award for Best Flatiron