Curcumin Active is a high dose of fast-acting Longvida-optimized curcumin, effective in easing inflammation from sports or activity-related injuries to joints or muscles. It works quickly to help relieve symptoms that stem from inflammation such as arthritis and chronic pain to help you get back to doing the activities you love. Longvida-optimized curcumin was specially formulated to address issues with standard curcumin products including low bioavailability, poor absorption and rapid breakdown. Although bioavailability and absorption help determine effectiveness, the key to its success lies with the capacity of Curcumin Active to remain free, unbound and in circulation in the body. Particles are reduced to a nano-particle size, then coated in lipids to ensure the free unbound curcumin reaches the tissues. Curcumin is also known to help reduce gastrointestinal inflammation, promote healthy cell growth, and provide anti-microbial, anti-inflammatory, wound-healing properties. It also supports liver and gallbladder function, cardiovascular health and much more. This formula provides a high dose in a convenient vegan friendly capsule for fast and sustainable relief. AOR was the first to introduce Longvida® curcumin to Canada in 2011. Although bioavailability and absorption help determine curcumin’s effectiveness, the key lies within its ability to remain free (unbound) in circulation and not rapidly broken down by the liver. In this free form, curcumin can enter the blood stream where it remains stable, concentrated, and effective for up to 24 hours. Studies have shown curcumin is as effective as various common NSAIDs (non-steroidal anti-inflammatory drugs) in osteoarthritis sufferers, though much safer.