Consumer Behaviour by John O'shaughnessy, Paperback | Indigo Chapters
Consumer Behaviour by John O'shaughnessy, Paperback | Indigo Chapters

Coles

Consumer Behaviour by John O'shaughnessy, Paperback | Indigo Chapters

From John O'shaughnessy

Current price: $86.50
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Size: 0.81 x 9.21 x 1.64

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A high level textbook discussing different perspectives in consumer behaviour. Drawing on real life case studies, this book enables students to critically approach and evaluate behavioural concepts. | Consumer Behaviour by John O'shaughnessy, Paperback | Indigo Chapters

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