Born Global Firms by S Tamer Cavusgil, Paperback | Indigo Chapters

This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship. | Born Global Firms by S Tamer Cavusgil, Paperback | Indigo Chapters