Home
Ben & Jerry's: The Inside Scoop by Fred Lager, Paperback | Indigo Chapters
![Ben & Jerry's: The Inside Scoop by Fred Lager, Paperback | Indigo Chapters](https://dynamic.indigoimages.ca/books/9780517883709.jpg?scaleup=true&width=600&quality=85&lang=en)
Coles
Ben & Jerry's: The Inside Scoop by Fred Lager, Paperback | Indigo Chapters
From Fred Lager
Current price: $34.00
Loading Inventory...
Size: 0.59 x 9 x 0.7456
*Product information may vary - to confirm product availability, pricing, and additional information please contact Coles
Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained.-New York Times Book Review. A former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. From modest beginnings-opening their first ice cream shop in a renovated gas station-to entrepreneurial challenges, including their clash with Häagen-Dazs, to becoming a miltimillion dollar company, Lager provides an insightful insider's account of Ben & Jerry's ice cream empire. | Ben & Jerry's: The Inside Scoop by Fred Lager, Paperback | Indigo Chapters