This book proposes the theory of dual (analog&digital) transformation (ADX) as a new framework for business transformation in the digital era, highlighting leading Japanese manufacturing firms. At its foundation, the book presents two core perspectives, the three-core competence strategy and the architecture strategy, which explain how firms build and reconfigure organizational capabilities in response to technological change. By tracing the evolution of manufacturing architecture and competence development, the book shows how analog and digital systems can coexist and reinforce each other. While digital transformation (DX) has gained global attention, the enduring strength of Japanese manufacturing lies in its continued evolution through analog transformation-the refinement of craftsmanship, process integration, and tacit knowledge. The book examines how current IT technologies, including data analytics, IoT, and AI, are reshaping the traditional foundations of monozukuri (Japanese manufacturing), and how firms can align IT architecture and organizational competences to sustain innovation in the AI era. Beyond the conventional framework of digitization, digitalization, and DX, this book proposes ADX as the next step for firms rooted in collaborative monozukuri-a model integrating analog excellence with digital innovation. Sustainable competitiveness emerges not from replacing analog systems, but from combining the two. Through multiple cases of Japanese firms, the book demonstrates how Japanese manufacturers are restructuring capabilities, bridging management and production, and achieving deep analog&digital integration. Ultimately, it offers a roadmap for traditional manufacturing firms to evolve their IT strategies and thrive in the age of AI and organizational reinvention.