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Advertising Campaign Design by Robyn Blakeman, Hardcover | Indigo Chapters
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Advertising Campaign Design by Robyn Blakeman, Hardcover | Indigo Chapters
From Robyn Blakeman
Current price: $308.00
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Size: 0.98 x 9.41 x 1.5
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The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again. | Advertising Campaign Design by Robyn Blakeman, Hardcover | Indigo Chapters