Innovative backlighting technology delivers bolder and more accurate contrast by optimizing the backlight color tone to match the type of content being watched. Quantum Dot technology delivers our finest picture ever. With Colour Volume 100%, Quantum Dot takes light and turns it into breathtaking colour that stays true at any level of brightness. Quantum HDR brings out the detail and contrast, so you can experience the full power in every image. The dynamic tone mapping of HDR10+ creates deeper blacks, more vibrant imagery, and more precise detail. Wide Viewing Angle lets you see brilliant color from more angles with less color distortion. Even when viewing from the side, you get the full picture every time. Experience perfect picture without going through any adjustments in the settings because it automatically changes the brightness and contrast of the screen depending on the viewing condition and content you are watching. Enjoy an optimized sound in alignment with the installation environment, whether it is on the wall or on the table, providing an optimal sound experience. Newly added real time noise intelligence. When noise occurs in the living environment, it could disturb viewers. However, AVA helps emphasize voice in the scene so that the TV can deliver clear dialogues to viewers. 21:9 and 32:9 screen ratios give you the extra viewing area you need to maximize the gaming experience—and to win. Optimize your gameplay with Game Bar, an on-screen menu that lets you make real-time adjustments to screen ratio, input lag check, FPS, HDR, wireless headset settings and more. With Certified AMD FreeSync Premium Pro™ core technology, you'll experience reduced stutter and screen tearing as well as a superior combination of smooth gaming at peak performance, exceptional high dynamic range visuals and low latency for a true game-winning performance. Watch what's on your TV and your mobile on the same screen at the same time. Whether it's live stats for sports or How-to videos for games, simply connect your phone and multi-screen for a smart seamless experience. Mirroring movies or music from your mobile to TV is as simple as a tap. When you tap your TV with your mobile, the TV senses the tap and mirrors automatically. So it's quick and easy to switch to the TV and continue enjoying your favourite content. Enjoy free live streaming TV content with our virtual channels, Samsung TV Plus. Choose from a variety of channels offering content for all interests that are currently in trend. No need to ask your friend which content is hot these days. Just tune in to Samsung TV Plus and find out. Meet the content forward browsing experience that speeds up finding what to watch across live TV and OTT. Now it's easy to find your favorite movies and TV shows all in one place. New eco on TV that comes with healthier lives. Master your exercise with camera-powered coaching, keep track of your daily stats synced from Samsung Health application and access content from leading fitness and mindfulness industry partners in one place.